When it comes to intimate care, one small detail makes all the difference: pH balance.
You’ve probably seen those two letters before — but what do they actually mean for your body?

Let’s break it down, Freshie style. 

What is pH?

pH is the scale that measures how acidic or alkaline something is — from 0 to 14.
Your intimate area naturally stays slightly acidic (around 3.8 to 4.5) to protect against harmful bacteria.

When that balance shifts — from harsh soaps, tight clothing, or stress — it can cause irritation, dryness, or unwanted odor.

How to protect your balance

The goal isn’t to over-clean — it’s to care gently.
Use a pH-balanced cleanser, like the Freshie Intimate Wash, designed to cleanse without disturbing your natural flora.
Pair it with breathable cotton fabrics and daily hydration for total comfort.

Protect your balance — start your gentle care routine with Freshie.
👉 Shop Freshie Intimate Wash →