freshie is crafted with purpose, placing women's health & wellbeing at the forefront of our mission. Embracing only non-toxic, plant-derived ingredients, our products are free from parabens, sulfates, dyes, and DEA – ensuring you have a gentle and pure freshness experience 

Meet Nelly – a fierce advocate of living life on her own terms. After embracing a healthy lifestyle and mindfully practicing self-care, she ditched the toxins and sought a natural, fresher, and edgier feminine care brand that was missing from the scene. Since she couldn't find what she craved, she took matters into her own hands and fueled by her knowledge and 20+ years of experiences in the personal care space, she brought freshie™ to life.

But that's just the beginning. At freshie, our mission reaches far beyond crafting cutting-edge products. We're not just another brand; we're a force for change. Through our unwavering commitment, we proudly stand with women everywhere, supporting education and empowerment initiatives that tackle crucial issues head-on.